Today seems to be the day H & M, It is what has to be the second international textile company, behind Inditex, which rumors are constant. Without have recovered even from the recent collaboration with Maison Martin Margiela, which already it is on sale in some countries, already begins to speculate what will be the new designer to collaborate with them, turn that comes to Givenchy. Since the signing in Spain they deny such information.
For the moment, they have refused such information from H & M. The communication who will star in the new collaboration star would, a priori, on may 2013 to launch in November 2013. Each year H & M has a collection of capsule designed by a prestigious brand in the world of fashion, with the exception of this year that the union with Marni was punctual and Anna dello Russo does not fit into the category of brand. If they continue their policy of combining ideas more accessible with less after Maison Martin Margiela would touch it something for everyone.
If we see the latest designs from Riccardo Tisci, creative director behind Givenchy, talk about everything less than accessible to a mass audience, although it is more accessible than the recent collaboration with MMM course, shortly. Givenchy has a more international image that MMM among the general public, thanks, above all, to the market of cosmetics and perfumes, more accessible to a consumer medium, far be specializing in fashion and know to cult designers.
Apparently the rumor stems from Tumblr Fashion Industry Confessions on November 19 with the image that you see in this article belongs to the collection spring/summer 2012 with Magdalena Frackowiak on the catwalk. This tumblr has been active since may, 2012 and after it says find a student of fashion who works in the fashion industry in a capital city of fashion in Western Europe. A tumblr that says receiving 100 anonymous confessions every day. Your messages among others as “Jil S. is a dog” or “The Saint Laurent SS13 Campaign goes to Kati N” (published on November 23, when the campaign with her already was unveiled in early October). I have no more information about if Fashion Industry Confessions is correct or not, I am suspicious of this media type.
As we must talk about something the ball began to roll, so ended up in Cat walk queen and Twitter comments are consistent as if it were already an official news. There is even a made Assembly, which we see at the beginning of the article. An image is more effective. Much that is false.
The union between Givenchy and H & M would be great news, but at the moment it is early to talk about something that is not a rumor denied by the Swedish brand.